Real Estate Resources for Realtors and Marketing Blogs

Easy to understand Real Estate Resources for Realtors and Real Estate Consumers, with all information necessary to make the best decisions.

We Put The ‘Real Mark’ In Real Estate Marketing

If you are looking to get the best and most of marketing in the real estate world, you came to the right place. Sold Right Away creates weekly blogs on all things marketing, as well as local Burlington-Hamilton announcements that pertain to the industry. So prepare your eyes and get the best reads and stories.

Holiday Food Drive 2018

Sold Right Away is continuing to support Burlington Food Bank & Good Shepherd Centre. Help us collect food for those in need this holiday season. You can drop off non-perishables from December 3 - 18 at the Sold Right Away office in Burlington, located at 1439 Legion...

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SOLD Package

In order to build credibility and your reputation to attract new clients, you should have a marketing plan in place to leverage every sold listing you have. This plan will help you increase your brand awareness, brand recognition and help build a successful...

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Objections and How To Face Them

Homesellers want to pay the minimum for marketing and get the maximum for their house. But what about you? You have the expertise on real estate, you know how to market the listing, and you’re going to be putting countless hours into getting the home sold. Going in...

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You Are Worth Your Fee

Not everybody likes pineapple on pizza - but one thing everybody does like is SAVING MONEY. Whether it’s cutting out coupons, or cutting their agent’s commission, people want valuable experiences for the lowest cost possible. When it comes to your commission, it...

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Have You Considered This Client?

One of the best clients you can get in the real estate industry are investors. They are often return clients and they care about your valuable time because their time is also limited. They understand the market better than the average residential buyer and they have...

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Stand Out with a Strong Brand

There are plenty of fish in the Real Estate Sea when homeowners are searching for their perfect match. When it comes to choosing one of the many agents in your brokerage, one of the biggest assets that you can have is a strong brand. First impressions are crucial when...

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The First Step to Your Team’s Success is Your Culture

People work with people they trust - so when you’re growing your team you must create a culture built on trust, accountability, personality, and common goals. Attracting and retaining the right people for your real estate team can make or break your brand and your...

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Your Past and Current Listings are Your Biggest ROI

As a marketing firm for Realtors, one of the most common questions we get is “what is going to be my biggest ROI (return on investment).” Each listing has different circumstances for the services that would suit it best, whether it be a virtual tour, drone photography...

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De-Cluttering Can Help You Sell for More

When preparing to sell a home, de-cluttering is essential to help sell faster and for more money! This helps the future buyers envision themselves living there instead of seeing someone else’s life in their potential home. Too much clutter makes it hard for buyers to...

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Money Making Renovations

When looking to make money during renovations the first step is always to do localized market research on both home prices in the area, and on how to maximize the Return on Investment (ROI). This allows decisions to be made based on the local needs and what the...

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Sometimes Too Much is Just NOT Worth It

Homes are investments, whether it’s to a residential owner or a property investor. Therefore all the renovations that are done to a home is an investment. View the renovations as stock in the company, thus the name of the game is buy low and sell high. This means...

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Why Great Photography Sells Homes Faster

Price and location are the most important factors when selling a home. When selling in a desirable neighbourhood with the right price, competition is extremely high. The way to stand out among the other listings is having stellar photography that shows off the home....

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What To Do When There Are Multiple Offers

You found your clients’ their dream house, but what they don’t understand is that they will have to be prepared to win the bid when multiple offers come in. Go above and beyond as their Realtor and help them get closer to winning that battle and landing their perfect...

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What Can You Do to Prepare a Home for Showing?

Your clients just made one of the most difficult decisions of their life - deciding to sell their home. This process won’t be easy to get it show ready because your clients are emotionally attached to their home being just that - theirs. You want to get your clients...

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A Realtor’s Guide

There is no fixed guideline that guarantees your success as a Realtor, however, there are few measures you can take that will bring you a step further in your journey. Most Realtors have their own way of conducting business, their own style if you will, but they all...

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Building your Real Estate Business

In this business, “the harder you work, the more money you’ll make,” says Kenneth W. Edwards, author of Your Successful Real Estate Career (AMACOM Books, 2003). Structure your Days Real estate is notoriously unstructured. As opposed to other businesses you're not...

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Preparing Your House for the Market: Tips on Home Staging

As you prepare to sell or lease your home, the process of decluttering, cleaning, and renovations begins. Although daunting at times, this can be an enjoyable process if done gradually and efficiently. In hopes of reducing the stress involved, the following will be a...

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Are You Ready to Standout on Social Media?

We already know that video is completely taking over the world and your phone. According to Facebook, all content will be video within 5 years. Not only this, but according to Google and Cisco 85% of the worlds traffic will be video by 2019. Are you ready for that?...

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Holding a Successful Open House

Whether you’re new to the business and looking for some helpful tips, or are looking to spice up your regular open house routine, we’ve collected some ideas on how to hold a successful open house. Before the Open House It is important for your clients to prepare their...

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Marketing for Realtors on the Grow

You know Real Estate. We know Marketing. Together, we can get your listings SOLD RIGHT AWAY! We provide a variety of state-of-the-art services that will market your listing to get it SOLD. The question is - where are you now? Feeling overwhelmed? Don’t know where to...

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How to Use Innovative Technology to Improve Your Business

The constant change of technology can be rather difficult to adapt to; but proves to be beneficial in leveraging your business to help you find more clients. Through developing an online presence, and using new technologies such as 3D Matterport tours and aerial...

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Using Attractive Marketing Leads to Success

We have outlined the importance of marketing, as well as our top business marketing tips, but now it’s time to discuss how the type of marketing you use will define your success. In order to ensure business success, it is important to attract clients. How do you...

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Decorating Your Home for Sale: Where to Begin

So you have renovated and you have decluttered your home.  Great! But you are hesitating on starting the decorating process – after all you won’t be living here much longer, and before you know it, that “For Sale” sign will be posted in your front lawn, and you’ll be...

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This is why Your House is Not Selling

Selling your home can be a challenge; as the market is unpredictable, and buyers can be tough to work with. Unfortunately these challenges are not easy to overcome, and prove to be frustrating when selling your home. With this said, these are not the only factors that...

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Professional Portrait Photography

  They say a picture is worth 1000 words – and we think so too! At Sold Right Away, we offer professional portrait photography to ensure you’re saying: I’m professional I’m an expert in my field I’m personable I look out for your best interests Is it Time for a...

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Open House Safety: How to Increase Security

Holding an open house is often a necessity in trying to sell a home; but it is also rewarding as it can help Realtors gage the success of the home and their career. Hearing feedback on the listing and marketing techniques can help a Realtor see where their listings is...

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How to Leverage an Open House for a Successful Career

Using an open house to find more listings and buyers proves to be rather successful; but equally difficult. In order to leverage your open house for a successful career, there are crucial steps you must take. Follow along as we discuss how to make the most out of an...

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How NOT to Sell a Home: Top 6 Common Mistakes

As a Realtor it is important to sell your listing in a timely, efficient manner to ensure that your clients are pleased with your service. Unfortunately this isn’t always the case – as the real estate market varies greatly depending on the season and the economy at...

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Using Transparency to Your Advantage

They say that being open and honest is the best way to form a sturdy relationship because of the communication it develops between partners. If this is true, then why is it not practiced in all relationships – specifically in the business world for the development of...

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Social Media: The Benefits

Using social media to market your business proves to be rather successful in the real estate industry. You’re up-to-date, interactive, marketing method shows interested clients that you are active in your marketing approach. For those of you who are wary of entering...

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Using Leadership to Guide Your Real Estate Team

To lead a successful real estate team you’ll need to guide them in the right direction. This can be done through various tactics – but being an engaging, approachable, and charismatic leader is your number one priority. Why Leadership is Important Whether you’re...

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How To Educate a Client

In order to develop a successful relationship with a client, it is important to educate them on the real estate industry, on who you are, and on the house hunting process. Paying attention, and being aware, of your client’s needs, concerns, and questions, will help...

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The Benefits of Business Networking

Networking, although nothing new, has reached new heights in recent years with the development of online networking; can you say LinkedIn? Using networking, both in the physical and online world, proves to be beneficial – increasing your business connections and...

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Building and Managing a Successful Real Estate Team

The process of searching for a real estate team that will work well and collaborate effectively with one another can be difficult. Not knowing where to search, or what to look for, can make the process even more stressful. Then comes the managing part; being a...

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Standing Out From the Crowd: 3D Matterport Tours

Wanting to separate yourself from your competition? Needing an upper-hand in order to leverage your listings to meet new clients? Well, we’ve got the perfect solution for you! 3D Matterport tours are the perfect tool for distinguishing yourself from the crowd;...

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Targeting Orphan Buyers

Targeting a specific demographic through your marketing techniques can help you establish a firm presence in the real estate industry; ultimately helping you gain success in your career as an agent. Determining which group to target depends on who you want to work...

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Valuable Home Improvements

When it comes down to selling your home, there are certain home improvements that will generate more value than others. Knowing which ones are right for you can be tricky; after all you want to maximize your return on investment (ROI) without sacrificing too much....

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Partners for Success

Throughout your time as a Realtor you’ll be spending a great deal of time and energy working with fellow professionals; whether they be other Realtors, photographers, accountants, etc.. Each of these professionals will help you when selling a home, or when a client is...

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Millennials and Home Buying: What’s the Situation?

There is a rather large myth surrounding millennials and home buying. There's this idea that millennials have no interest in purchasing a home. The truth is, millennials want to buy! Just like previous generations, millennials want the security of owning and living in...

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Virtual Staging vs. Traditional Staging

Staging can be a great tool when promoting a listing. Not only can it improve the show value of a home, by creating a clean, presentable, home that highlights positive features, but it can also improve the reception of the photos and videos online. The photos of a...

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Pricing According to Market Value

Now that you’ve decided that you’re ready to sell your home you’ll need to determine a listing price. Establishing an accurate listing price for your home, based on market value, can be tricky; as the market is constantly changing, with fluctuating prices. With this...

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Our Top Business Marketing Tips

Not too long ago we discussed the importance of marketing and the development of your brand to help you build a successful career. In hopes of further developing your business, we’ve compiled our top 5 marketing tips on how to advance your career. 1. Develop an online...

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How To: Budgeting for Your Marketing Needs

Marketing is a key component in developing your brand. Creating a professional identity for yourself allows potential clients to recognize you, which in turn increases the chances of them utilizing your services, or referring you to interested customers. With that...

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How To: Targeting Baby Boomers

When developing a marketing plan it is important to establish a target audience in which you would like to work with. Having a specific niche audience will increase your chances of gaining clientele; as you will understand what your chosen audience is looking for in...

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Leveraging Your Listings: Marketing Techniques

We’ve discussed the importance of branding and marketing your business to find new clients, but have you considered marketing your listings as well? You’d be surprised how using current listings can help you find new clients. Follow along as we discuss marketing tools...

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Get Your Real Estate Marketing Off Its Foundation

Sold Right Away will help you market your Burlington-Hamilton-Grimsby and Niagara Real Estate. We guarantee to help you sell your listings faster and bring you potential home buyers. Our services include professional Real Estate photography, promotional and marketing videos, exterior aerial photography, and Listing websites. Drop us a line and one of our customer service representatives will respond to you as soon as possible.

We are located at 1439 Legion Road, Burlington

289.635.2155