Real Estate Resources for Real Estate Agents and Marketing Blogs
Easy to understand Real Estate Resources for Realtors and Real Estate Consumers, with all information necessary to make the best decisions.
We Put The ‘Real Mark’ In Real Estate Marketing
If you are looking to get the best and most of marketing in the real estate world, you came to the right place. Sold Right Away creates weekly blogs on all things marketing, as well as local Burlington-Hamilton announcements that pertain to the industry. So prepare your eyes and get the best reads and stories.
Social Media Advertising for Realtors: Maximizing ROI on Every Platform
Fall is the perfect time for realtors to invigorate their social media advertising strategies. The fall season brings a fresh wave of potential buyers and sellers, making it crucial to maximize your return on investment (ROI) across every platform. In this guide,...
Advanced Analytics for Realtors: Understanding Your Market and Audience
In today’s competitive real estate market, simply having a good eye for properties is no longer enough. To truly excel, realtors need to harness the power of advanced analytics to gain deeper insights into their market and audience. By leveraging data-driven...
Sold Right Away’s Gift of Warmth Drive
The winter months can be harsh and it can be hard for some people to stay warm. This holiday season, we’re looking to team up with you to help give the Gift of Warmth to those who cannot protect themselves from the harsh winter, in support of the Compassion Society of...
Navigating the World of Real Estate Podcasts: Opportunities for Realtors
Staying informed and ahead of market trends is crucial for success in real estate. One innovative and accessible way to gain industry insights and improve your strategies is through real estate podcasts. These audio programs offer a wealth of knowledge from experts,...
Tips for Generating Leads: The Role of Content Marketing in Real Estate
In the dynamic real estate market, generating high-quality leads is essential for sustaining and growing your business. One of the most effective strategies for attracting potential clients is content marketing. By creating valuable, engaging content, realtors can...
Building Client Relationships: Effective Email Marketing Strategies for Realtors
In the competitive world of real estate, building strong client relationships is key to long-term success. One powerful tool that can help realtors achieve this is email marketing. With the right strategies, email marketing can nurture leads, maintain client...
Utilizing Professional Photography: Elevating Your Real Estate Listings
In real estate, professional photography is a game-changer that can significantly elevate your real estate listings. High-quality images not only attract more potential buyers but also enhance your brand’s reputation as a professional and trustworthy realtor. This...
Personal Branding for Success: A Realtor’s Guide to Standing Out
In the competitive real estate market, establishing a unique and memorable personal brand is crucial for realtors looking to differentiate themselves from the multitude of agents relying solely on brokerage branding. Personal branding not only allows you to showcase...
Mastering Lead Generation: Essential Strategies for Real Estate Agents
Transforming lead generation from a daunting task into a powerful tool for success is critical for any real estate agent aiming to thrive in today’s market. This blog will help you discover the secrets to attracting more leads and exponentially growing your real...
SEO Strategies for Real Estate Agents: Boosting Your Online Presence
Navigating the digital landscape of real estate requires a strategic edge in search engine optimization (SEO) to ensure your properties and services capture the spotlight online. As most homebuyers initiate their property search on the web, it’s important for real...
Digital Marketing in 2024: Everything Realtors Should Know
In the competitive world of real estate, embracing digital marketing services is not just beneficial; it’s essential. For realtors looking to get more leads, and close more deals, understanding the importance of these services can be a game-changer. Here’s why each...
Creating Compelling Real Estate Videos: A Guide for Realtors
Photo from our real estate photography In today's digital-first world, the power of video in real estate marketing cannot be overstated. As a realtor aiming to close more deals and win more listings, understanding how to create compelling real estate videos is...
The Power of Targeted Advertising in Real Estate: 6 Strategies That Work
In the competitive realm of real estate, standing out and reaching the right audience is paramount for success. Targeted advertising offers a precision-focused approach that allows realtors to connect with potential clients who are most likely to be interested in...
Leveraging Social Media for Real Estate: 6 Tips for Realtors
In today's digital age, social media is more than just a platform for sharing life's moments—it's a powerful tool for real estate professionals. As a realtor, leveraging social media can dramatically enhance your visibility, establish your brand, and ultimately,...
Building a Strong Realtor Brand: Key Strategies for Success in Digital and Beyond
Crafting a distinctive realtor brand goes beyond just selling properties; it's about creating a memorable experience for buyers and sellers alike, fostering trust, and establishing a lasting connection. This journey into branding encompasses not just the digital...
Maximizing Your Listing’s Online Visibility
Photo from our real estate photography Feeling stuck in the traditional real estate marketing rut? Elevate your property listings beyond the norm with innovative marketing strategies that not only increase online visibility but also captivate and convert potential...
Winter Showcasing Mastery: Expert Tips for Photographing and Videoing Houses
Photo from our professional real estate photography As we continue through February, realtors face unique challenges in showcasing homes. This blog focuses on mastering the art of photographing and videoing houses in winter conditions, along with essential tips for...
Embracing the February Freeze: 6 Essential Winter Marketing Tips for Realtors
Photo from our professional real estate photography February's unique charm in the real estate market is a blend of challenge and opportunity. Sold Right Away is dedicated to guiding realtors through the cold winter season. This blog will offer strategic insights and...
Maximizing Your Real Estate Business in 2024: Advanced Strategies for Agents
Staying Ahead in a Competitive Market In the ever-evolving real estate industry, staying ahead means continuously adapting and refining your strategies. This blog aims to provide real estate agents with advanced techniques and insights for maximizing their business in...
Elevating Your Real Estate Marketing in 2024
Embracing the Digital Age As we step into the new year, it's essential for real estate agents to reflect on the evolving landscape of the industry. The digital era has transformed how buyers and sellers engage with the real estate market, making it imperative for...
8 Ways to Reconnect With Your Real Estate Clients This Holiday Season
The holiday season is not only a time of celebration but also a golden opportunity for real estate agents to rekindle relationships with their clients. Whether they are home buyers, sellers, or potential leads, connecting during this festive time can significantly...
Elevating Your Real Estate Marketing This Festive Season
The holiday season is a time of warmth, joy, and a unique opportunity for real estate agents to connect with their target audiences. While the winter months are often considered a slower period in the real estate market, innovative marketing strategies can turn this...
Digital Revolution in Real Estate: Maximizing Your Online Presence
The digital age has radically transformed the way real estate agents connect with potential buyers, sellers, and even fellow agents. Leveraging online marketing tools can be the difference between a thriving real estate business and one that's merely getting by. In...
Sold Right Away’s Gift of Warmth Drive
The winter months can be harsh and it can be hard for some people to stay warm. This holiday season, we’re looking to team up with you to help give the Gift of Warmth to those who cannot protect themselves from the harsh winter, in support of the Compassion Society of...
Navigating the Evolving Real Estate Market
As we head into the final stretch of the year, the real estate industry is more competitive than ever. Both buyers and sellers are searching for the perfect deal or the ideal buyer. But how do real estate agents stand out in such a crowded marketplace? The key lies in...
Unlock the Power of Professional Real Estate Photography
Photo from our listing photography service In the fast-paced world of real estate, captivating visuals are crucial. Professional real estate photography is not just beneficial—it’s essential for creating strong first impressions that can draw in potential buyers,...
Leverage Your Listings: Quality Photography and Branding for Realtors
Photo from our listing photography service In the fast-paced and competitive domain of real estate, first impressions wield significant power, shaping the path of a potential sale or scoring a new listing. For realtors aiming to carve out a presence that resonates...
Get More Real Estate Leads With A Refreshed Brand
Refreshing your real estate branding is essential to stay relevant, attract new clients, and maintain a competitive edge in the market. Here are some signs that your real estate branding might need a refresh. Outdated Visual Identity If your logo, color scheme, and...
Your Ultimate Guide to Winning More Listings as a Realtor
In a field where prices change and the housing market evolves, the right brand strategy can make you the go-to realtor for both buyers and sellers. By focusing on these elements, your branding can be the driving force behind your success in Canadian home sales. The...
Bringing Your Real Estate Brand to Life: A Holistic Approach to Success
You've crafted a compelling brand idea for your real estate business – now it's time to unleash its full potential across various touchpoints. Building a cohesive brand presence requires a comprehensive strategy that encompasses everything from your website and print...
The Power of Branding for Realtors: Elevating Your Real Estate Success
Image from our recent real estate client branding project In the fiercely competitive real estate market, every realtor strives to capture the attention of potential buyers and secure successful sales. While branding plays an essential role in differentiating yourself...
Boost Your Productivity: Essential Resources for Busy Realtors
As a busy realtor, it's crucial to maximize your productivity and stay organized to effectively manage your clients, properties, and transactions. Here are some essential resources that can help boost your productivity: Real Estate Podcasts and Blogs Subscribe to...
From Click to Close: The Power of High-Quality Listing Photos
Photo by Sold Right Away In the competitive real estate market, capturing the attention of potential buyers and convincing them that your listing is the perfect fit can be a challenging task. However, with the power of professional real estate photography for your...
Harnessing the Potential of Video Marketing in Real Estate
In today's digital age, video marketing has revolutionized the real estate industry, becoming an indispensable tool for realtors. With the rise of online platforms and social media, videos have become a crucial component of successful marketing strategies. This...
Building a Personal Brand as a Realtor
As a realtor, building a personal brand is of utmost importance in the real estate industry. It's what sets you apart from your competitors, establishes your credibility, and ultimately fosters trust with potential clients. In an industry where trust and reputation...
The Dos and Don’ts of Real Estate Marketing: Common Mistakes to Avoid
With so many real estate marketing strategies and tactics available, it can be easy to fall into some common traps and make common mistakes that could cost you some business. In this blog post, we will discuss some of the dos and don'ts of real estate marketing to...
The Role of Web Design in Attracting and Converting Real Estate Leads
The real estate industry is highly competitive, and with more buyers and sellers turning to the internet to search for properties and agents, having an effective website is essential. The design of your website plays a crucial role in attracting and converting real...
Top 8 Productivity Tips for Realtors to Boost Sales in 2023
As a realtor, your success is largely dependent on your productivity. The more efficient you are, the more clients you can serve, and the more sales you can make. However, it can be challenging to stay productive when you have a never-ending to-do list and competing...
Virtual Staging: 5 Benefits for Realtors to Attract More Buyers
In the world of real estate, first impressions matter. When it comes to selling a property, the way it is presented makes all the difference in attracting potential buyers. This is where virtual staging comes in. Virtual staging is the process of using computer...
Thank You For Celebrating 15 Years With Us
Sold Right Away celebrated 15 Years in business in March 2023. Thank you for celebrating with us! Time flies when you’re having fun! Thank you for celebrating this milestone with us. Your participation at our event made it all the more special, and we are grateful for...
Unlocking the Benefits of Facebook and Instagram Verification For Realtors
Are you a realtor looking to make your mark on social media, but not sure where to start? Becoming verified on Facebook and Instagram is one effective way to stand out from the crowd. Verified accounts are a sign of trustworthiness and authority, making them...
Join Us In Celebrating 15 Years In Business
We're so excited to be celebrating 15 years of success in March 2023, and even more thrilled that we get to share the moment with all those who have been part of our journey! Time flies when you’re having fun! We’d like to invite you to our 15 Year Anniversary...
The Power of Branding for Realtors
The real estate industry is competitive and to stand out from the crowd, effective branding is essential. But what does it mean to “brand” your business? How can branding help you succeed in the real estate market? Let’s explore these questions and explain why...
Setting Yourself Up for Success As A Realtor In 2023
Each new year comes with the promise of what the future holds, and 2023 is no different. As a real estate agent, this is your chance to start fresh and set yourself up for success. No matter what 2022 may have brought you, there are plenty of ways to put that behind...
Real Estate Agents Need to Know About These 2023 Marketing Trends!
The real estate industry is always changing, and it's important for agents to stay on top of the latest marketing trends. As we move into 2023, there are a few key trends that real estate agents should be aware of. From artificial intelligence (AI) to voice search...
How to Utilize the Latest 2023 Design Trends for Real Estate Marketing
It’s no secret that design plays a major role in real estate marketing. In today’s digital world, with so many businesses competing for attention online, effective visuals are essential for standing out from the crowd. With this in mind, let’s take a look at some of...
Expand Your Reach With Instagram Groups
Are you a realtor looking to increase your presence on social media? Look no further than Instagram groups! Instagram groups have become an invaluable tool for businesses and individuals looking to expand their reach. With the right group, you can gain access to a...
Online Marketing Tools You Should Be Leveraging
As a realtor, you know that online marketing is essential to growing your business. But with so many tools and platforms out there, it can be tough to know where to start. To help you out, we've compiled a list of the top 5 online marketing tools that every realtor...
Creative Ways To Promote Your Listings This Winter
Winter can be a tough time to sell a house. The weather is colder, the days are shorter, and people are generally busy with holiday preparations. But that doesn't mean you can't find success if you get a little creative with your marketing. Here are some great ideas...
Sold Right Away’s Gift of Warmth Drive
The winter months can be harsh and it can be hard for some people to stay warm. This holiday season, we’re looking to team up with you to help give the Gift of Warmth to those who cannot protect themselves from the harsh winter, in support of the Compassion Society of...
How to Throw a Client Appreciation Event That’s Actually Worthwhile
As a real estate agent, your ability to attract and retain clients is crucial to your success. One of the most effective ways to do this is by hosting client appreciation events. But not just any old event will do—you need to make sure that your event is one that your...
How to Market Your Listings and Win More Clients
As a real estate agent, your livelihood depends on your ability to market your listings effectively and win more clients. But with so many different marketing channels and strategies out there, it can be difficult to know where to start. In this blog post, we'll share...
Common Real Estate Problems And Solutions!
Are you a real estate agent who is looking for solutions to some of the most common problems you face in your line of work? If so, you’re in luck! This blog post will teach you how to overcome five of the most common issues agents face every day. Read on to learn...
Building Social Engagement Through Video Content
If you're looking for a way to generate more engagement on your social media channels, then video might be just what the doctor ordered! Videos are bound to capture people's attention more than posts in general. It can also help that they give off an authentic vibe...
5 Ways To Get The Best Testimonials
Are you looking for ways to get exceptional testimonials from your clients? If so, you're in luck! In this blog post, we'll share five tips that will help you secure the best testimonials possible. If you want to be successful in business, it’s important for your...
Instagram’s Latest Update: Notes
What It’s All About and How You Can Benefit! Instagram recently released a Notes feature. Similar to Instagram stories, the Notes will disappear within 24 hours of posting. But here’s what’s different. While your Stories show on your followers’ feed, the Notes are...
Boost your productivity with these 5 Incredibly useful tools
A real estate agent’s day involves juggling various tasks, from client meetings, to open houses, to prospecting and more, there’s always another thing to do. Building productive habits is a great way to help you manage your time. We’ve put together a list of our...
Leverage Your Solds To Attract New Clients
When the sale is done, the work continues! Marketing the home you just sold is a surefire way to gain credibility to boost your brand. This guide will show you how to strategically market your successful sold listings to increase your brand awareness, build a...
REVENUE MARKETING FOR REAL ESTATE SUCCESS IN 2022
Hi! I’m Maude Leger, your real estate marketing coach. I work with motivated and result driven Realtors’ like yourself to create and implement powerful marketing strategies that generate results. In today’s episode I’m going to be talking about an exciting new course...
A Safe Home for the Holidays – Realtors Challenge
Safe Home for the Holidays Sold Right Away is thrilled to be supporting the Hamilton YWCA by participating in the Safe Home for Holidays Realtors Challenge. The Covid-19 pandemic has intensified the urgent need for affordable housing in Hamilton - particularly for...
Master Your Listing Presentation – 7 Steps For Success
Display your value, validate your commission, define your superpower, WIN LISTING PRESENTATIONS. 1) PRE-QUALIFY, Prep and Impress Before Meeting When it comes to real estate leads, you should be aiming for quality over quantity, every time. You want to make sure you...
Use the Rule of Seven To Sign Real Estate Clients
Sign clients quickly and easily by generating seven interactions with them prior to your first meeting. Converting a potential client into a real customer isn't achievable within a first meeting. Quick commitments may happen for more affordable items like home...
How to Become the Neighbourhood Expert
Be perceived as the real estate agent who knows a neighbourhood inside and out. Building a career in the field of real estate calls for a lot of skills. You may not possess these skills right away when you get into this profession. But if you continually hone your...
How to create A Facebook Event To Promote Your Virtual Open House
Creating a Facebook Event for your Virtual Open House is a great way to promote it to your current database as well as to an audience of potential buyers online. On the event page, you can give viewers everything they need to know about the listing, including the...
Real Estate Sign Designs To Inspire Your Own
Minimal, Yet Makes A Statement Everything about this sign screams luxury. In fact, you’d probably want to take a quick detour and follow it to the open house just to catch a glimpse of the glamorous home it’s advertising.The textured background paired with bold golden...
How To Get Powerful Real Estate Testimonials
In the real estate world, reviews and opinions from past clients can be the defining factor in a buyer or seller's decision to choose you as their agent. This has become even more relevant now that online reviews can be seen and posted just about anywhere. The...
Best Content For Your Real Estate Blog
One of the most important investments you should make as a real estate agent is creating a consistent stream of high quality digital content for your real estate website and social media pages. Blog posts are one of the most effective ways to improve your online...
How to Become An Expert In Your Niche: Tips for Real Estate Agents
If you are aiming at becoming a successful real estate agent, you should be an expert in your niche. Being a jack of all trades isn't an effective strategy in a crowded industry like real estate. Having expertise in a specific area gives people a reason to want to...
How to Maintain Your Relationship With Clients After Sales
Congrats! You’ve just helped your client make one of the biggest decisions of their life, and (hopefully) provided them with a great experience along the way. But closing a transaction shouldn’t mark the end of a client relationship, it should be the start of a...
Morning Routine To Boost Productivity: Realtor’s Guide
A career in Real Estate can be hectic, and for some, the lack of structure can make us counter-productive, especially in the mornings. This is why it is so important to be aware of how you are using your time and energy each day. Your morning routine sets the tone for...
The Power Of Writing Down Your Goals (+ How Often You Should Be Doing It)
Have you ever set goals and forgot about them? Devoting time to writing down your goals not only helps you remember your goals, but gives you the stronger chance of achieving them. It helps you to clearly identify the things you want to accomplish in the future. The...
Benefits of Using a CRM for Real Estate Agents
A Customer Relationship Management or CRM is beneficial to most businesses, real estate is no exception. There is a misconception that this tool only works for businesses with extensive quantities of transactions. The truth is, it's also effective even for ones with a...
Tips For Realtors on How to Sell Properties in a Buyers’ Market
The real estate industry is an unstable market. There are times it is showing indications of a downturn like having an excessive number of available properties, and prices becoming stagnant. Another sign of a buyers market is when the number of days your property...
Steps to Getting Leads as a New Real Estate Agent
The ability to get leads says a lot about the caliber of a real estate agent. You have a bigger chance to succeed as a Realtor®, if you start honing this particular skill the moment you decide to enter the industry… even prior to. It's normal to feel intimidated...
Tips for Successful Real Estate Virtual Client Meetings
COVID-19 turned our world upside down and it drastically changed our way of life and the way Realtors and all companies manage their business. Employers and employees alike try to cope up with the pandemic situation and the virtual world plays a big role in the...
Set Yourself Up For Social Media Marketing: Tips for Real Estate Agents
The real estate industry used to rely on traditional strategies such as cold calling and door knocking. Although these marketing techniques are still being used and proven effective, most agents get more sales through the use of online and digital strategies,...
Hiring A Real Estate Coach is the Top Producers’ Weapon
In most professional industries, having a business coach to keep track and guide performance has been proven effective. That’s why it’s not a surprise that the top real estate producers have once hired a coach or are still being kept accountable by one. Continual...
Everything You Need to Know About Real Estate Signage
Signs are a powerful real estate marketing tool for Realtors. A sign can very quickly let people know about the property for sale and also and your relevant contact details and increase your brand awareness in the neighbourhood. Real estate signs come in many...
10 Must Read Books for Real Estate Success
Continuous learning is so important in the real estate industry. In order to survive the stiff competition in real estate, you have to be aware of the market trends. This is why it is so important to continue to learn and educate yourself as a real estate...
Using 3D Tours For Your Real Estate Listings
The real estate business is constantly evolving, which includes how Realtors market properties. The advances in technology have paved the way for 3D listing tools and other virtual strategies, which allows consumers to view the property virtually and agents to create...
Time Blocking Techniques for Realtors to Succeed
Time management is regarded as one of the most crucial skills a Realtor should have. This line of work is far from the usual office job, as this requires you to be virtually available 24 hours a day. There are alot of tasks to complete, so many people to have a...
Saving Money and Saving Time with 3D Real Estate Tours
Technological advancements are truly a blessing in the real estate industry. In the past, potential buyers had to schedule viewings so they could view the property. From there, buyers relied on photos to have a glimpse of the house. 3D home tours are now changing...
Time to Update Your Portrait
Just like updating property photos as the seasons change, realtors must update their professional portraits.
As portrait photos help potential clients to recognize your face on property sale signs and advertisements, keeping that image up-to-date will ensure you and your business are at the forefront of their minds when they are looking to buy or sell.
Millennial Home Buyers
As more millennials enter their 30s, the number of buyers in the housing market keep increasing; combining this with the red hot real estate market there is no reason to skip this golden opportunity. A 2015 report confirms the peak levels in housing decisions from the...
5 Dos and Don’ts of Listing Photography During the Holidays
There’s no need to be scared of snow – in fact, it could take your listing from modern to magical with blankets of flurries falling on the property. Selling a home in the winter can be exciting but also a challenge. To ensure a smooth session, we’ve prepared the do’s...
Our Grimsby Office Grand Opening
Thank you to everyone who came out to wish us success in our latest venture with the grand opening of our Grimsby office.
Holiday Food Drive 2018
Sold Right Away is continuing to support Burlington Food Bank & Good Shepherd Centre. Help us collect food for those in need this holiday season. You can drop off non-perishables from December 3 - 18 at the Sold Right Away office in Burlington, located at 1439...
SOLD Package
In order to build credibility and your reputation to attract new clients, you should have a marketing plan in place to leverage every sold listing you have. This plan will help you increase your brand awareness, brand recognition and help build a successful...
Objections and How To Face Them
Homesellers want to pay the minimum for marketing and get the maximum for their house. But what about you? You have the expertise on real estate, you know how to market the listing, and you’re going to be putting countless hours into getting the home sold. Going in...
You Are Worth Your Fee
Not everybody likes pineapple on pizza - but one thing everybody does like is SAVING MONEY. Whether it’s cutting out coupons, or cutting their agent’s commission, people want valuable experiences for the lowest cost possible. When it comes to your commission, it...
Have You Considered This Client?
One of the best clients you can get in the real estate industry are investors. They are often return clients and they care about your valuable time because their time is also limited. They understand the market better than the average residential buyer and they have...
Stand Out with a Strong Brand
There are plenty of fish in the Real Estate Sea when homeowners are searching for their perfect match. When it comes to choosing one of the many agents in your brokerage, one of the biggest assets that you can have is a strong brand. First impressions are crucial when...
Do Or Don’t – Pets In Your Photos?
As a Realtor you always want to stand out and always be behind ideas. Beware of some ideas sometimes. Some agents are trying to be creative or out of the box thinking and are asking to have pets in their photos. I am going to say a straight no to this, and the reason...
The First Step to Your Team’s Success is Your Culture
People work with people they trust - so when you’re growing your team you must create a culture built on trust, accountability, personality, and common goals. Attracting and retaining the right people for your real estate team can make or break your brand and your...
Secret Weapon for Listing Competitions
Do you get asked to present and compete at listing presentations, if you do you definitely need to stand out. One secret weapon you can bring is a Real Estate digital brochure, impress your sellers with all your marketing plans and everything you are going to do for...
Your Past and Current Listings are Your Biggest ROI
As a marketing firm for Realtors, one of the most common questions we get is “what is going to be my biggest ROI (return on investment).” Each listing has different circumstances for the services that would suit it best, whether it be a virtual tour, drone photography...
De-Cluttering Can Help You Sell for More
When preparing to sell a home, de-cluttering is essential to help sell faster and for more money! This helps the future buyers envision themselves living there instead of seeing someone else’s life in their potential home. Too much clutter makes it hard for buyers to...
Money Making Renovations
When looking to make money during renovations the first step is always to do localized market research on both home prices in the area, and on how to maximize the Return on Investment (ROI). This allows decisions to be made based on the local needs and what the...
Sometimes Too Much is Just NOT Worth It
Homes are investments, whether it’s to a residential owner or a property investor. Therefore all the renovations that are done to a home is an investment. View the renovations as stock in the company, thus the name of the game is buy low and sell high. This means...
2018 Burlington Chamber Gala Winner for Young Entrepreneur
Tonight was fabulous! I am so thankful to be a part of such a thriving city. The Burlington Chamber of Commerce Awards Gala was phenomenal and I am so impressed with all of the nominees and their hard work to get this far. I am so honoured to receive the Young...
Why Great Photography Sells Homes Faster
Price and location are the most important factors when selling a home. When selling in a desirable neighbourhood with the right price, competition is extremely high. The way to stand out among the other listings is having stellar photography that shows off the home....
What To Do When There Are Multiple Offers
You found your clients’ their dream house, but what they don’t understand is that they will have to be prepared to win the bid when multiple offers come in. Go above and beyond as their Realtor and help them get closer to winning that battle and landing their perfect...
What Can You Do to Prepare a Home for Showing?
Your clients just made one of the most difficult decisions of their life - deciding to sell their home. This process won’t be easy to get it show ready because your clients are emotionally attached to their home being just that - theirs. You want to get your clients...
A Realtor’s Guide
There is no fixed guideline that guarantees your success as a Realtor, however, there are few measures you can take that will bring you a step further in your journey. Most Realtors have their own way of conducting business, their own style if you will, but they all...
Sold Right Away Real Estate Marketing 2018 Services
You know Real Estate, we know Marketing.. together we can get your listings sold right away. We provide a variety of unique, effective and state of the art marketing services that will market your listings to get it sold. High quality Real Estate Photography and...
Present Your Real Estate Listing with Virtual Staging
Are you having a hard time selling a house that is vacant or empty? One of the things you can do to help potential buyers visualize how they can use the rooms, the house and the layout is to use Virtual Staging. Sold Right Away can take a vacant photo and add...
2018 Burlington Trade Show Contest Winner
Sold Right Away was at the Burlington Trade Show this week, and we are drawing a prize for a free portrait session in our studio. I am hear to pick the winner who left their business card at the trade show.. and the winner is.. Nick and Zina at Right at Home Realty.
Chamber Business Before 9 – Burlington Marketing Event
Watch highlights from the Chamber Business Before 9 - Burlington Marketing Event.
Real Estate Listing Marketing Using 3D Matterport Tour
Real Estate 3D Tours, the future of real estate TODAY! With the growing trend of virtual reality among lifestyles, such as video games. Matterport was able to introduce a camera that links the user to the future today. Matterport is a 3D camera that allows users to...
Showcasing Your Real Estate Listings With Video!
As part of your marketing plan for your listings, are you doing video? You should defiantly step your listings up to the next level by incorporating videos. Accordingly to Google and Cisco, 85% of the worlds traffic online will be video by 2019. Showcase the house,...
How To Prepare Your Listing for a 3D Matterport Tour
If you booked a 3D Tour for one of your listings, there is a few things you need to know about on how to prepare for that tour. Make sure the house is showing ready, you cant really move things around while the tour is happening, because the camera sees 360 degrees....
Congrats Sold Right Away on 10 Year Anniversary!
Happy 10 Year Anniversary Sold Right Away! Thanks to all our clients and friends on celebrating this huge feat and accomplishment. Hear what they have to say about it!
Why Hiring a Professional Photographer is Essential to Selling a Home
They will capture the perfect photo with awesome lighting! Having ugly, dark and unprofessional photos is a major no-no when it comes to trying to sell your home. The perfect lighting allows photographers to capture the essence of your home, and enhance all of it's...
Real Estate Marketing with Brochures & Digital Brochures
A lot of realtors and real estate companies get brochures for their listings, and some don't. Are you getting them done yourself and with a Word document program? You shouldn't! When you have a listing and want to showcase it, use a real professional design and...
Building your Real Estate Business
In this business, “the harder you work, the more money you’ll make,” says Kenneth W. Edwards, author of Your Successful Real Estate Career (AMACOM Books, 2003). Structure your Days Real estate is notoriously unstructured. As opposed to other businesses you're not...
Preparing Your House for the Market: Tips on Home Staging
As you prepare to sell or lease your home, the process of decluttering, cleaning, and renovations begins. Although daunting at times, this can be an enjoyable process if done gradually and efficiently. In hopes of reducing the stress involved, the following will be a...
The Importance of Marketing: A Guide to Developing Your Brand
Not only is it important to market your listings, to ensure an efficient sell, but it is equally beneficial to market yourself and your company. Through developing a brand that represents who you are and what you stand for, you can set yourself apart from your...
Our Social Media March Photo Contest Winner
And the winner of our March Photo contest is Lindsey Harrison. You have won a free portrait session in our studio or free photos for one of your real estate listings. Congratulations!
Tips for Preparing for your Portrait Photo
It's a new year and a new you, so its the perfect time to get your portrait taken. Even if it's your first time or an update it is important to keep your image consistent with your brand.
Setting and Achieving Goals: Long and Short Term Career Goals
Setting goals is important in all aspects of your life. Knowing what it is you want to achieve in a single day, month, year, or even in the far future, can help you visualize the path to success. This process can help you live a fuller life, as it provides you with...
2018 Business Excellence Awards Finalists
After months of interviews and meetings, the Burlington Chamber of Commerce has announced the finalists for its 2018 Business Excellence Awards. The Chamber has named 27 local organizations as potential winners of its Business Excellence Awards in a variety of...
Are You Ready to Standout on Social Media?
We already know that video is completely taking over the world and your phone. According to Facebook, all content will be video within 5 years. Not only this, but according to Google and Cisco 85% of the worlds traffic will be video by 2019. Are you ready for that?...
Networking Breakfast: Business Before Nine
Come out to Sold Right Away on Thursday, February 22nd for an awesome networking breakfast with the Burlington Chamber of Commerce - 1439 Legion Road, Burlington, see you there!
Holding a Successful Open House
Whether you’re new to the business and looking for some helpful tips, or are looking to spice up your regular open house routine, we’ve collected some ideas on how to hold a successful open house. Before the Open House It is important for your clients to prepare their...
2017 Business Excellence Awards
Maude was a finalist in the category of Young Entrepreneur which is attended by 2,000+ business leaders, entrepreneurs and professionals annually in 5 countries worldwide. The event was held in Houston, Texas where professionals had the opportunity to network,...
Marketing for Realtors on the Grow
You know Real Estate. We know Marketing. Together, we can get your listings SOLD RIGHT AWAY! We provide a variety of state-of-the-art services that will market your listing to get it SOLD. The question is - where are you now? Feeling overwhelmed? Don’t know where to...
Sold Right Away & Maude Finalist Burlington Chamber Gala Announcement
Have you heard? Maude is a finalist at the 2018 Burlington Chamber Gala Awards for the category of Young Entrepreneur - Stay tuned April 5th to find out if Maude wins.
How to Use Innovative Technology to Improve Your Business
The constant change of technology can be rather difficult to adapt to; but proves to be beneficial in leveraging your business to help you find more clients. Through developing an online presence, and using new technologies such as 3D Matterport tours and aerial...
Using Attractive Marketing Leads to Success
We have outlined the importance of marketing, as well as our top business marketing tips, but now it’s time to discuss how the type of marketing you use will define your success. In order to ensure business success, it is important to attract clients. How do you...
Decorating Your Home for Sale: Where to Begin
So you have renovated and you have decluttered your home. Great! But you are hesitating on starting the decorating process – after all you won’t be living here much longer, and before you know it, that “For Sale” sign will be posted in your front lawn, and you’ll be...
This Is Why Your House is Not Selling
Selling your home can be a challenge; as the market is unpredictable, and buyers can be tough to work with. Unfortunately these challenges are not easy to overcome, and prove to be frustrating when selling your home. With this said, these are not the only factors that...
Professional Portrait Photography
They say a picture is worth 1000 words – and we think so too! At Sold Right Away, we offer professional portrait photography to ensure you’re saying: I’m professional I’m an expert in my field I’m personable I look out for your best interests Is it Time for a New...
Open House Safety: How to Increase Security
Holding an open house is often a necessity in trying to sell a home; but it is also rewarding as it can help Realtors gage the success of the home and their career. Hearing feedback on the listing and marketing techniques can help a Realtor see where their listings is...
How to Leverage an Open House for a Successful Career
Using an open house to find more listings and buyers proves to be rather successful; but equally difficult. In order to leverage your open house for a successful career, there are crucial steps you must take. Follow along as we discuss how to make the most out of an...
How NOT to Sell a Home: Top 6 Common Mistakes
As a Realtor it is important to sell your listing in a timely, efficient manner to ensure that your clients are pleased with your service. Unfortunately this isn’t always the case – as the real estate market varies greatly depending on the season and the economy at...
Using Transparency to Your Advantage
They say that being open and honest is the best way to form a sturdy relationship because of the communication it develops between partners. If this is true, then why is it not practiced in all relationships – specifically in the business world for the development of...
Social Media: The Benefits
Using social media to market your business proves to be rather successful in the real estate industry. You’re up-to-date, interactive, marketing method shows interested clients that you are active in your marketing approach. For those of you who are wary of entering...
Using Innovative Testimonial Promotions to Improve Your Business
What is a testimonial? Firstly it is important to define what a testimonial is: A testimonial is a formal statement that testifies to the character of someone; outlining top characteristics and qualifications. Why use a testimonial: Using an innovative testimonial can...
Using Leadership to Guide Your Real Estate Team
To lead a successful real estate team you’ll need to guide them in the right direction. This can be done through various tactics – but being an engaging, approachable, and charismatic leader is your number one priority. Why Leadership is Important Whether you’re...
How To Educate a Client
In order to develop a successful relationship with a client, it is important to educate them on the real estate industry, on who you are, and on the house hunting process. Paying attention, and being aware, of your client’s needs, concerns, and questions, will help...
The Benefits of Business Networking
Networking, although nothing new, has reached new heights in recent years with the development of online networking; can you say LinkedIn? Using networking, both in the physical and online world, proves to be beneficial – increasing your business connections and...
Building and Managing a Successful Real Estate Team
The process of searching for a real estate team that will work well and collaborate effectively with one another can be difficult. Not knowing where to search, or what to look for, can make the process even more stressful. Then comes the managing part; being a...
Standing Out From the Crowd: 3D Matterport Tours
Wanting to separate yourself from your competition? Needing an upper-hand in order to leverage your listings to meet new clients? Well, we’ve got the perfect solution for you! 3D Matterport tours are the perfect tool for distinguishing yourself from the crowd;...
Targeting Orphan Buyers
Targeting a specific demographic through your marketing techniques can help you establish a firm presence in the real estate industry; ultimately helping you gain success in your career as an agent. Determining which group to target depends on who you want to work...
Valuable Home Improvements
When it comes down to selling your home, there are certain home improvements that will generate more value than others. Knowing which ones are right for you can be tricky; after all you want to maximize your return on investment (ROI) without sacrificing too much....
Partners for Success
Throughout your time as a Realtor you’ll be spending a great deal of time and energy working with fellow professionals; whether they be other Realtors, photographers, accountants, etc.. Each of these professionals will help you when selling a home, or when a client is...
Millennials and Home Buying: What’s the Situation?
There is a rather large myth surrounding millennials and home buying. There's this idea that millennials have no interest in purchasing a home. The truth is, millennials want to buy! Just like previous generations, millennials want the security of owning and living in...
Virtual Staging vs. Traditional Staging
Staging can be a great tool when promoting a listing. Not only can it improve the show value of a home, by creating a clean, presentable, home that highlights positive features, but it can also improve the reception of the photos and videos online. The photos of a...
Pricing According to Market Value
Now that you’ve decided that you’re ready to sell your home you’ll need to determine a listing price. Establishing an accurate listing price for your home, based on market value, can be tricky; as the market is constantly changing, with fluctuating prices. With this...
Our Top Business Marketing Tips
Not too long ago we discussed the importance of marketing and the development of your brand to help you build a successful career. In hopes of further developing your business, we’ve compiled our top 5 marketing tips on how to advance your career. 1. Develop an online...
How To: Budgeting for Your Marketing Needs
Marketing is a key component in developing your brand. Creating a professional identity for yourself allows potential clients to recognize you, which in turn increases the chances of them utilizing your services, or referring you to interested customers. With that...
How To: Targeting Baby Boomers
When developing a marketing plan it is important to establish a target audience in which you would like to work with. Having a specific niche audience will increase your chances of gaining clientele; as you will understand what your chosen audience is looking for in...
Leveraging Your Listings: Marketing Techniques
We’ve discussed the importance of branding and marketing your business to find new clients, but have you considered marketing your listings as well? You’d be surprised how using current listings can help you find new clients. Follow along as we discuss marketing tools...
Using Drone Technology to Sell Your Listing
Drone technology is a new and upcoming trend in the real estate industry. It can be a great tool in providing your listing with a unique advantage, which will in turn distinguish you from fellow real estate agents. To familiarize yourself with drone technology and its...
Featured on the Open Roll Podcast with Jurgen Rudolph!
Featured on the Open Roll Podcast with Jurgen Rudolph! Maude, of Sold Right Away, is our guest. Through circumstances, Maude decided to move from the home she had bought and chose to do the photos and marketing, because that is what she does. The house sold at a...
Real Estate Trends
Despite the end of one of the hottest summer in our history, the appearance of shorter days and cooler weather doesn’t seem to cool down the real estate market. If you are one of the many entering the real estate market, you may be wondering what to expect? What to...
Your Journey To Your Dream Home This Fall
The booming real estate market can be enticing so it is common to catch yourself thinking whether or not to take advantage of it. Buying a home is probably the largest investment you will ever make, so here are few tips to help your planning process. Doing your...
Do My Noisy Neighbours Affect My Property Value?
When you buy your dream home and also get wonderful neighbours, that’s a cherry on top of the sundae. However, that’s not always the case. Neighbours can easily be the source of frustration when moving into your new home and can ruin the entire experience. What...
How to Make Your Home Look More Spacious
A study done by NewHomeSource verifies that one of the features new buyers are constantly looking for in their new home is larger space. Even with a house relatively small, there are many ways you as a seller or realtor, can maximize the available space to imitate...
What’s Your Asking Price?
You know the saying - your first price is your last price? Well, I think that's how it goes. It is true to some extent. The idea is it is crucial to set an appropriate price from the beginning and sticking by it as opposed to constantly changing it with the market....
More About Virtual Staging
Results from many studies prove that using photos and interactive mediums such as videos online play a key role in attracting potential buyers. Virtual staging refers to using technology to furnish empty rooms. This process requires creativity and trending design...
How Can A Home Buyer Improve Your Credit Score?
With the continuous growth of real estate market in Burlington and other parts of Toronto, new homebuyers need to keep an eye on their finances and credit history so they don’t miss out on the perfect home. Here are few guidelines that will help ease the process of...
Guide to Home Renovations
Getting ready to sell? With all the different blogs online or even conversations with realtors, phrases such as “remodelling can help boost your asking price” are thrown around. Be careful, that statement is equally wrong as it is true, and can potentially cost you...
Managing Your Brand Online
Social media has been around long enough that we all understand why its an importance asset within an agent’s toolkit. You are not only able to interact directly with potential and current leads, but also become a leader in your local market by managing your...
Importance of Visual Marketing
Being able to capture real life moments with a click of a button has set a solid foundation, built on fascination, that has lead to the age of visual marketing. Many online platforms such as Facebook, Instagram, Snapchat, Pinterest are taking advantage of this and presenting this concept as – ability to experience life through someone else’s eyes.
What does this mean for you?
Becoming a Landlord – Challenge Accepted
Does the path to prosperity pass through real estate renting? Noisy neighbors, broken water heaters, late rent — these aren’t the only issues that landlords have to deal with. The popularity of becoming a landlord is because the aptitude of potentially gaining certain tax advantages as well as the profitable venture of steady secondary income. This venture continues to generate income while the property potentially appreciates in value in the background.
Outdoor Living Space in Demand
As the weather warms up, buyers spend just as much time evaluating the outside of the house as they do the inside. Furthermore, buyers and seller may also spark home improvement conversations to deliver the most return. According to real estate experts and Ironhaus, metalwork designers, it is estimated that for every dollar invested in landscaping projects, homeowners can see nearly $2 return on investment.
Cottage – Your Second Home
A cottage is usually a small, cozy vacation home, full of great memory making opportunities that provide a wonderful experience away from the daily grind, outdoors with loved ones. A second home that allows you to indulge your love for outdoor recreation activities like canoeing, fishing, water skiing and swimming.
Why Do I Need A Real Estate Agent?
The rapid increase of services that help home buyers and seller complete their own real estate transaction is relatively recent, and it may have got you thinking; “Do I really need a real estate agent?” While undertaking the process yourself can save you the commission rates needed to complete the transaction using a real estate agent, doing it yourself may end up being costlier in the long run. Don’t underestimate the power of a real-estate expert in getting your home sold.
Should I Finish My Basement?
Most people pay more attention on the upper levels of the house when they own or when they purchase a new property, however, let’s turn the tables and talk about the basement. In an urban environment like Toronto, with a hot real estate market, the cost of every square foot is rapidly increasing. By finishing your basement, you are providing more “livable space” which can add to the overall value of your home.
Nuts and Bolts of Homeowner’s Insurance
Home Insurance, in simple words, helps solve unexpected home financial situations that can result from unforeseeable disasters to your home, or the items in your home. There are many factors that impact a homeowner’s insurance policy, such as; what losses are covered...
Downtown Burlington Waterfront
With summer in full swing, Burlington’s waterfront is back alive and wait till you hear the events set up by the City of Burlington and other affiliates. This includes, but not limited to our yearly ritual of marathons, festivals, and picnics, during one of the many...
Home Renovation = Higher ROI
Everyone who is currently flipping their home is searching how to get the highest return on investment. In simpler words, it describes how much net profit you earn against the investment made. While there are many factors that play a large role; location, proximity to...
Deciphering the Mortgage Code
With the Toronto real estate market booming, everyone has thought about participating whether they really want to or not. The process devoted to large investments typically include the research stage either by reading financial news or watching videos online. All this...
How To Win Your Bidding War
Reality Check – You will probably lose your first bidding war, yes it does suck, but it can be a blessing in disguise. With the Toronto real estate market booming, demand for houses is bigger than the availability. In simple words, there are many people who are in the...
Bringing The Baby Home
Having a baby is a big life decision, we don’t want to stress you more with other life decisions, but, here are 5 solid points that build our case on why you should buy a home before and not after your baby’s homecoming.
Matterport: The Future of Real Estate Today
Matterport is a 3D camera that allows users to interact with the house through a virtual model of the home’s floor plan. Experts believe it will redefine the future of real estate sales.
This interactive tour allows the user to interact in 3 different ways:
Walk around the house
View a full 3D model of the house
A bird’s eye view of the floorplan to understand the layout of each floor
Let’s Find You An Agent That Links You To Your Dream House?
Deciding whether to buy a new house or selling your current house is already a task difficult enough without worrying about finding the right agent to help you with it. We all have a different system which we follow when finding the right person to help us ease into this new transition, however, the team at Sold Right Away has put together a list of questions to help you decide if he or she is “the one”.
What Happens If The Real Estate Boom Continues In Toronto?
All the numbers suggest a great turn to another great year, but what happens if this continues for another 5 or 10 years? HuffPost Canada has put together projections of house prices, based on the trends seen over the past three years. Here is a sneak peak to the end results…
Seller’s guide: Why should you open-house?
Having random strangers come and look through inches of your home that hold memories which you treasure can send shivers down your spine. Many people argue that because of the rapid transition to the new trend of digital wave, open houses have become a thing of the past. On the other hand, many economists argue that this is one thing that will never go out of style, and here is why.
Welcome to Sold Right Away
This website is a fully integrated website that offers our clients the best of both worlds: information about how to market themselves and their properties more efficiently as well as an additional medium to advertise their listings.
Sold Right Away helps Realtors sell homes faster and get more listings using a collection of proven marketing tools.
One Stop Shop For My Listings
Sold Right Away understands how busy being a Realtor can be. We also understand that your focus should be with making the sale and we are here to help you!
We provide a one-stop shop for all your marketing needs and budget. Our services can free up your time to spend closing the sale or to spend with your family, while we take care of all the details to professionally showcase your listings.
Getting You the Best Shots!
As the real estate industry no longer relies solely on curb appeal, it is up to an agent to expand their repertoire of promotion to attract interest in listings. The simplest way to do this for both print and web display is Professional Real Estate Photography. With the care put into staging and showing a home, Sold Right Away builds upon the existing efforts of real estate agents to amplify the work they have done to present a beautiful home to potential buyers.
Aerial Photography
Sold Right Away is now offering aerial photography for real estate listings. This technology allows for unique vantage points that accentuate the lot size and create an opportunity for clients to see all that the property itself has to offer. Aerial photography offers all-encompassing views of large estate properties, as well as clear images of homes in areas with dense trees.
Your Listing Presentation Kit that Produces Results
When approaching potential clients it is important to represent yourself and your brokerage in a professional manner while still being approachable/understandable to those unfamiliar with the inner workings of the real estate industry.
One way to do this is to put together a listing presentation package to show all of the services you can provide that put your skills beyond the expectations of the average consumer.
Award Winning Small Business
The 2012 Burlington Chamber Business Excellence Awards Gala was a great success with plenty of surprises and a very happy crowd. This year’s gala was the largest in Burlington Chamber history. We were especially pleased to have the Consul General for the People’s Republic of China as a special guest. The evening started with a champagne reception for awards finalists, sponsors and VIPs.
The Culture of Sold Right Away
Here are six points to explain what Sold Right Away stands for and is all about.
1. Commitment: Caring for Realtor’s success.
We are not working here only to make money, but to keep clients for the long run. We care to please them and provide them with results. We build relationships; we become part of our realtors’ business.
The Importance of Real Estate Photography
Real estate photography presents an efficient means of selling your home by showcasing its stylish features in an elegant manner to appeal to prospective buyers.
In cooperation with home staging, real estate photography creates crisp, high quality photographs that accentuate key elements for print and web display.
3 Reasons why now is the best time to buy a home!
It’s hard to believe summer is over. Noise in the mortgage market has seemed to quiet down a bit as all the new changes have been implemented and the housing market has become slightly more restrained.
Canada Mortgage and Housing Corporation (CMHC) has just recently announced that they expect continued modest growth in real estate prices up to a more normal 2.5% growth rate in 2013.
Branding – A New You for 2013
Whether you are a new Realtor or have been licensed for years, one thing that you will always be doing is getting your name out to the public. With social media, print ads, websites and even car wrapping, you have a HUGE selection of ways and means to do just that.
Ahead of the Pack: How QR Can Help You Build Your Personal Brand
Undoubtedly one of the hottest new trends in real estate marketing, QR codes aren’t just an effective tool for getting your listings sold faster, they can also be a powerful way to set yourself apart and create your personal brand. QR codes are those little black and white square images, which look a little like barcodes, and which have been showing up on real estate signs, flyers, brochures, and almost anywhere else you can image. Also known as quick response codes, QR codes link potential customers directly to content the realtor provides via cell phone or other mobile device.
Branding – The Importance of Recognition
Whether you are a new Realtor or have been licensed for years, one thing that you will always be doing is getting your name out to the public. With social media, print ads, internet, websites and even automotive wrapping, you have a HUGE selection of ways and means to do just that.
Proud Winner of the FOCUS Award
Maude Leger is proud to be the recipient of the prestigious ActionCoach FOCUS Award for goals achieved this fall 2011. The ActionCOACH FOCUS Award was introduced in 2009 and is presented only to clients in the ActionCOACH Community who accomplish tremendous results in...
Featured in Halton Business Centre News
Sold Right Away is proud to be featured in the Halton Region Small Business Centre Newsletter
Sold Right Away helps realtors sell homes faster and get more listings. Owner Maude Léger created a technology that helps realtors list and show their clients’ homes using an innovative collection of tools. This collection of tools includes HD video, photography, premium brochures, online marketing and QR Codes.