Welcome back to Leveraging Your Sold series, today we’re gonna talk about your HD video testimonials, that we talked about last week. How to use it? what do you do with your testimonial once you have it on social media? Create campaigns targeted to that neighborhood where you sold and where you want your next listing in the area to be. People that talk in the video will be your targeted audience, so people like them, will attract the same type of people. If they listen to you throughout the process and had a good time with you, they’ll generate your next listing through using that in your social media campaign. Target your neighborhood, target the area, be very specific and the type of people you’re looking for age range everything and interests.